DigitalMarketingStuff

7 key to facebook Advertising Success 1. Targeting: Getting your ads in front of right audience. ++++++ 3 Main way to target right auidence ++++++++  1. Core Targeting target by location, demographics, interests, age, radius , behaviours, connections, pages they like, behaviour or are they connected to your facebook page or not.   2. Custom Audiences target people on facebook you already have a relationship with like targeting someone who already been to your website, there is high chance of sale type of people in custom audience Website custom Audience(Facebook Pixel) Email List Custom Audience Page Engagement Custom Audience App Engagement Custom Audiences (Facebook SDK) people who viewd your video that you put on facebook   3.Lookalike Audiences Basically ye apke custom audience ke jaisi similar audience doodta hai, like if you have 10,000 website visitors, then it finds another 2 lac or more people on facebook which has similar behaviour as of 10k people...

 1. Why market your business on Pinterest ? * Pinterest is just another channel where you can connect to front of your potential customer * Pinterest has 200 million active users and it is well than any other marketing channel , because there is less competitions * 40% male users and 60% female users are there in pinterest * In Pinterest you can make a board where you can categorize a image, and when you click on the board you will get all the image and when you click on the image, you will redirect to the website related to that product in the image * How business are making benefits from Pinterest , they make there own board grouping things and then there potential customer will see the board , pin the board and they can visit to the website and can buy the product * The key things for a business is that you are not creating a lot of content , all you are doing is making your content available in the pinterest , so people can pin it * Like in food blog business, they put the catc...

  1. Instagram Business Account Setup * login into instagram * go to personal profile - settings-scroll down and add a accounts, fill out the detail and here we go * then after login into business account you have to Switch this to professional account  so to do that come to settings - Accounts - Switch to professional Account * So this professional account allow us to advertise in Instagram, can access to the insight and etc * then choose your interest , fill out the detail that instagram is asking, you can also connect the facebook page * And there we go we have setup our instagram business page * You can add up to 5 business account within the one app here 2. Follow these Instagram Account * The  number one thing to success on Instagram is to follow some top account in your niche, so you can understand how these profile are and most importantly what content they are putting that brings huge amount of engagement * So to find those account come to the discovery tab in th...

  1. Linkedin Account Setup and optimisation * your profile pic should be of close headshot, there should not be any extra distraction on background like writing and things like that * In description , best thing to do is not to show just who you are , what you do , what the job title is , but actually to show how you can add value to the people like Digital Wizard Helping you in a rapidally changing digital world | Let's Connect in this they are telling why to connect and then there is call to action Let's Connect example Inside sales executive@microsoft.Empowering people and organisation in UK * then come a summary part , here you type something about your work then type Reach me on: Linkedin Message 8839464025 rishabhgupta7683@gmail.com #believe in  karma I would really appreciate if you take two second and endorse my skills some more example like Book a free 30 min consultation with me  in www.rishabhgupta.com * See you don't need to re- invent the wheel , see the peo...

  1. Why market your business with google Ads? * In all other platform like youtube, twitter, facebook etc , we have wait until these channel and page will start growing, but if you set up your campaign in google Ads and you see result in just 5 min * You can for a keyword that people are searching for  * It is pay per click , that means if anybody click on our ads then only we have to pay, so it becomes the cost effective 2. How google Ads Work * Google has unlimited space for ads * In one google page there will be around 7 ads and there is about 3.5 billion searches per day * Dekho ek page mai almost 6-7 ads hoti hai, pr agr apko apni ads top mai chahiye, then for putting your ads on top, there is two factor responsible first is highest bidder( jo jita jada paisa denga) and second is quality factor ( good click through rate in past, and when someone has visited your website , how is his/her experience , is they are staying on the page or not. 3. Analyse your PPC competition ...

  Quora is one of the largest question and answer website in the world, In this you will learn how to answer a question that attracts a huge audience, so that you can send back them to your website 1. Quora Mareketing Strategy * the main strategy is you just wanted to answer a question that's your potential customer are asking, you need not to answer all the questions that you know, you need to answer your potential Customer questions * give them answer and redirect them to your product or website * See if you use FB or twitter , you are in the news feed for 24 hours, but the main advantage of using quora is that you are getting the long term traffic * It is easier to write answer in quora , rather than making an youtube videos 2. Quora Account Setup * you can sign up through google, FB, email 3. Quora Account Optimisation * In this you will learn how to optimise your quora profile so you can get more traffic in your website and how to identify the best topic so that you focus on t...